Why Does Your Blog Layout Matter?

To help you land on the right blog layout (that’ll attract and retain more readers), we’re going to break down the most crucial blog layout best practices and highlight 12 of the most impressive blog layout examples from real-life websites, blogs and publications—so that you can take inspiration from the best when designing your own blog layout.

By now, you’ve probably already started a blog of your own. You’re here for some inspiration (and advice) on coming up with the best possible blog layout that’ll create a great experience for your readers. And while writing great content and driving in traffic are two of the top considerations for bloggers, one aspect you may not have put as much thought into (yet) is the overall design and layout of your blog.

Those who’ve already started blogging probably chose a WordPress theme at the beginning and allowed the general format of that theme determine your blog’s layout… which is understandable (and what I did for several years here on my blog). Choosing a great theme is one way to make sure that your blog looks great, but it shouldn’t be the only factor in determining your blog layout.

Whether you’re just starting a blog—or thinking about redesigning your site, I’m going to show you several of the best blog layout examples, in addition to essential blog layout best practices you should follow in designing your blog.

12 Blog Layout Examples (and Best Practices to Follow) in 2021

  1. Fonts You Can Read

  2. Organize Your Blog Layout for Easier Access

  3. Design Your Blog Posts to Be Easily Scannable

  4. Utilize High-Quality Images (or Graphics)

  5. Consider Page Load Time

  6. Include Compelling CTAs (Calls to Action)

  7. The Fine Line Between Creative and Cluttered

  8. Encourage Engagement

  9. Brand Your Blog Layout

  10. Make Your Blog Layout Relate to Your Audience

  11. Blog Layout Examples to Learn From When Designing Your Blog